After months of revisions, do-overs, blood, sweat and tears, my KEEN Footwear Campaign is finally finished. I worked really hard on this campaign to break the mold in so many different ways. This campaign was quite a journey for me. I designed my own take on a shoebox, got to beat up fake leather for some pretty uniquely sized collateral, and pushed myself in many other ways as well. It was an absolute blast.

This work was also entered in the 2011 American Advertising Federation Awards (ADDY’s) I’ll keep you posted about how well they do at competition.